My Friends

Arrow Up

Arrow Up
Arrow Down
,
Log in to use your Facebook account with
San Diego CityBeat

Login With Facebook Account

Recent Activity on San Diego CityBeat
  • Sat
    25
  • Sun
    26
  • Mon
    27
  • Tue
    28
  • Wed
    29
  • Thu
    30
  • Fri
    31
Rescued Cards Launch Party May 25, 2013 Come celebrate the launch of the greeting card line, which features photos of animals rescued across the U.S. Artist Monica Hoover also displays her large-scale photos and proceeds from beer sales and a raffle will go to animal rescue organizations. 50 other Art events on Saturday, May 25
 
Check 1, Check 2 | Music & nightlife
New club, a branch of Avalon Hollywood, will do business under the name Avalon
Arts & Culture Features
Organizer of May 17 exhibition in East Village fends off criticism
Last Blog on Earth | News
Website switches to national focus, lists string of upcoming fundraisers
News
Stricken with terminal cancer, Robin Reid languishes in county jail
Cocktail Tales
Five bars serving up season-appropriate libations

 

 
Home / Blogs / Urban Scout Handbook
. . . .
Wednesday, Sep 19, 2012 - Urban Scout Handbook

(Looking) hot wheels

It's a Luv Thing mobile boutique brings shopping to you

By Alex Zaragoza
itsaluvthing Kamie Archinal and her VW

Going to the mall can be a major pain in the ass. The bane of my existence are the long lines at the dressing room. And when you finally get in there with your big pile of clothes, the terrible lighting highlights every bit of cottage cheese; you stand there in your underwear feeling defeated by a crappy light bulb. It's all very Bridget Jones. 

Kamie Archinal is saving women from wanting to punch dressing-room mirrors with her mobile boutique It's a Luv Thing. She had a brick-and-mortar shop of the same name in Encinitas for seven years, but the challenge of maintaining hours and keeping it stocked with cool merchandise was tough for the single mom. So, she bought a 1971 Volkswagen bus and turned it into a mobile boutique she can take wherever, whenever. 

Archinal take her VW just about anywhere—home parties, brunches and street festivals. It's like your mom's old Tupperware parties, only with adorable clothes. Though she sticks to the North County area, she's willing to drive south, free of charge, for a pop-up shop. That means you can try on clothes in the comfort of your own home.

To keep her little shop on wheels stocked with cute duds, Archinal goes on weekly trips to L.A. to hunt down on-trend, reasonably priced pieces. As a former buyer for Nordstrom, she has a good eye. Among the lines she carries are Wildfox, Gypsy 05 and The Hip Tee.

"I like buying things that feel good and are yummy on your body," Archinal says. "Trendy tops you want to wear every day is my specialty. When I show up, people know they can get something they'll love for $30 to $40." 

It's a Luv Thing will be parked at the grand opening of Free Byrd on Thursday, Sept. 20, from 4 to 6 p.m. and at the Leucadia Farmers Market on Sept. 23. Or call up Archinal, invite over some pals, and have her park outside your place.

 
 
Close
Close
Close